Careers in Fashion Merchandising
The fast-paced fashion industry is rich in career opportunities for individuals with a keen business sense and a bold creative vision.
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Fashion merchandisers combine the advertising, marketing and retail know-how of the marketer with the creativity of the designer. Anticipating consumer preferences and ensuring that goods are in stock when they are needed require resourcefulness, good judgment, and self-confidence. For a successful career in fashion merchandising, buyers must be able to quickly make decisions and to take risks. Marketing skills and the ability to identify products that will sell also are very important.
A career in fashion merchandising means a management role in the ever-changing world of fashion, working for major apparel manufacturers, distributors or retailers. The best can navigate smoothly within the multi-billion dollar fashion industry:
- Buying merchandise and predict styles and trends
- Evaluating the needs of their target market
- Handling communication and marketing needs
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Study to become:
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Check our Directory of Fashion Merchandising Schools & Colleges and embark on your career in fashion merchandising.
