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Fashion Marketing Courses & Schools
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The best fashion marketing schools put students on a fast track for an entry-level position with a high fashion manufacturer or retailer. Plan on spending at least 18 months in pursuit of an Associate's degree. A bachelor’s degree program, grounded in liberal arts education, with concentration in merchandising and business administration, is recommended. Check our Directory of Fashion Merchandising Schools and Colleges
Fashion Marketing Courses: Look for fashion marketing courses that emphasize real- world, class projects - taking a design or a product from concept to completion. Fashion marketers need a thorough knowledge of the fashion business and preparation for management roles in the fashion world. In addition, fashion marketing students should seek out quality internships with manufacturers and retailers.
Fashion marketing courses include specialized study in:
- Fundamentals of the fashion industry
- Principles of fashion merchandising
- Merchandising strategies
- Merchandising trend analysis
- Management skills
- Business application technologies
- Multi-channel retailing
- Consumer behavior and motivation
- Product development
- Marketing, advertising and promotion
- Fundamentals of textiles
- Apparel design
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Check our Directory of Fashion Merchandising Schools & Colleges and embark on your career in fashion merchandising.
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